Petra Collins

Petra Collins is a Canadian artist and photographer. She is also a fashion model and a director. Collins rose to prominence in the early 2010s. When shooting photography, Collins exclusively uses 35mm film.

So, her photography is characterized by a feminine, dreamlike feel. Moreover, it is informed in part by a female gaze approach. Petra was a resident photographer for Rookie magazine as well as a casting agent for Richard Kern. Collins has also directed a number of short films, including music videos for Carly Rae Jepsen, Lil Yachty, Selena Gomez, and Cardi B. Then, in 2016, Petra Collins was chosen as the face of Gucci. She has been labelled an “it girl” by photographer and mentor Ryan McGinley. Also, by Vanity Fair and The New Yorker magazines.

In 2010, Collins created the website “The Ardorous” as an online platform for young female artists. Reacting to the male-dominated art world, the group’s goal is to question contemporary ideologies of femininity and recast women in positive, empowered roles

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